Website Builder Guides And Tutorials

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Shopify Makes eCommerce Easy, But You Still Have To Gain The Hard Yards
Tony Cooper   October 16, 2017  

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October 17, 2017
The recent Citron Research report and its claims that Shopify is nothing more than a pyramid selling scheme akin to Herbalife, contained some hard-hitting truths. People are being duped left, right and centre into believing that setting up an eCommerce store with Shopify is the simple way to untold riches. It Isn't And The Reason Is Obvious: Shopify is simply a tool to create an eCommerce website. A very good one at that, but it is not a business solution in a box. You can't sign up for a subscription and expect to...
Build a drop shipping business part three
Tony Cooper   October 12, 2017  

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October 12, 2017
Our drop shipping website at CelebrityFab is coming along nicely, and in this post, I'm going to show you how to finish building out the template, add the text for pages that appear in the footer links section and set up the payment system. To fill out the links in the footer, I created the pages first (about us, contact us, terms and conditions etc.) and then made the links point to the newly created pages. It's straightforward to do. When building links always create the pages/categories/collections first and then you'll be able to see them...
How To Build An eCommerce Website – Project Management Guide
Tony Cooper   October 09, 2017  

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October 09, 2017
Building an eCommerce website gets more difficult as more people become involved in the project. Once you begin managing multiple stakeholders and their expectations, managing the project becomes essential. (Stakeholders vary from those with a management interest in adding to the bottom line or data entry clerks in human resources with interest in how job application forms will display on their section of the website) Everyone wants their say and managing stakeholder expectations is a critical part of the process. Whether building an eCommerce website in the hope of generating a second income,...
Build A Drop Shipping Business Part Two
Tony Cooper   October 05, 2017  

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October 05, 2017
In the first of a series of articles detailing how to build a drop shipping business, I installed the Oberlo App and managed an initial product import. Our site lives at http://www.celebrityfab.co.uk In this second post, I'm going to walk you through filling out your product catalogue, making the menu items, adding navigation and filling out the essential pages. This process was incredibly easy, so easy that future possibilities for branding clothing and on-demand printing started cluttering my brain whilst I was doing it. But I'm getting ahead of myself. The goal here is to make...
Don't follow eCommerce trends
Tony Cooper   October 02, 2017  

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October 03, 2017
There's a great group on Facebook called “Shopify Entrepreneurs”. If you haven't seen it yet then it's must-read material for anyone beginning to build an eCommerce store, regardless of the software you are using to build it. Once you've hung out there for a while you'll notice a recurring theme; people expect money to fall into their laps like the leaves on an autumn breeze. It's not enough to add a theme, drop in a few products and then start hoping the cash register starts singing. Instead of people working hard for their money, they are...
Build A Drop Shipping Website-Part One
Tony Cooper   September 23, 2017  

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September 23, 2017
The season of goodwill will be upon us shortly, and consumers will quickly mutate into headless chickens spending money they don't have on Christmas presents that nobody needs. Is it possible to become a modern-day digital Scrooge and build a drop shipping business using Shopify/Oberlo in time to take advantage of their profligacy? Or will the ghost of Marley haunt us for our greed? The adage “Made In China” used to be a byword for poorly made, shoddy goods that wouldn't last half a day beyond Boxing day. Have things changed that much?...
300-300-No-Job-No-Money-1.jpg
Tony Cooper   September 11, 2017  

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October 08, 2017
"If everybody could do it, they would" is the old saying. But it's not true. Even when presented with a golden goose that lays the golden egg every day, there will still be a significant percentage of people who would sell it for the short-term gain. Those that are prepared to take up the challenge and create something, anything, are wildly outnumbered by armchair critics. It is far easier to tear down and criticise someone else's work than it is to build your own. Twitter is proof of that, making the skilled witty one-line take down...
Choosing Your Images, Image Aspect Ratio And Image Scaling
Tony Cooper   September 07, 2017  

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September 07, 2017
What's the difference between a cook and a chef? The cook does it for the love of cooking or out of necessity, whereas a chef does it for the money. I can always tell when an eCommerce website has been homespun by an amateur or made professionally by a digital agency. The difference is night and day to the trained eye. Using an eCommerce website template is a great start, but it's when you have to start replacing the original images that most people come unstuck. Here's my guide to choosing images for your eCommerce site...
Find your perfect business name
Tony Cooper   September 04, 2017  

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September 04, 2017
Once you've come up with your product idea you'll need to give your new eCommerce business a name. This can be challenging if you are going into a competitive market but thankfully there are many tools available to give you an assist with finding good ones. Always try and use a combination of real English words as it makes it easier for people to remember the name. In addition, unless you plan to build a site with specific products in mind it is a bad idea to use exact match domain names as they can leave...
Find Your First Product To Sell Online
Tony Cooper   August 25, 2017  

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August 25, 2017
At some point in time, whether idly sitting down the pub or watching the world go by while you suffer a daily commute on the train, you'll come up with an idea or product for an eCommerce store. You may come up with lots of them; I do - all the time. Ideas light the touchpaper and fire the rocket into the sky. They are the waves on which you surf if you choose to ride them. If unused, ideas slowly wither and die like cheap sparklers on Guy Fawkes night. Most of the time, that's...
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