UK Website Builder Guides And Tutorials

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Build Your Blog Into A Marketing Monster – One Post At A Time
Updated September 12, 2018

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Blogging for your eCommerce website startup is going to be tough if you don't have a plan. A blank screen and an empty mind are not going to produce that next stellar blog post! Before you start writing you need a list of ideas and some rough notes sketched out the night before so that when you sit down to write, you already have a subject prepared. One of the tricks of the trade I've learned for blogging is to write the headline and a few notes the night before so that your subconscious mind gets...
It’s Not About The Idea, It's The Execution That Matters
Updated April 04, 2019

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Being a successful entrepreneur isn’t always about coming up with a fantastic new idea or invention that everybody needs and sitting back to let the flood of money come in. Mostly it’s about taking an existing idea and improving an aspect of it that isn’t working properly. Perhaps the initial design can be improved. Many copycat products succeed this way because they build and improve on the original. If the service is poor then you can make a successful eCommerce website business out of it by offering the same product...
Here’s To Your Overnight Success
Updated April 05, 2019

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The year is 1977 and Abba are taking their massively successful World Tour on the road to Australia. On their way to dominating the airwaves and becoming arguably the most successful pop artists ever “Abba, the Movie” was released at the cinema in this year. Abba were at the height of their powers and five years away from the marriage meltdown that would spell the end of the band. However, between the years of 1975-1982, they would earn millions as a superstar pop group, and the royalties continue to flow to this day....
Drip Drip Drip… The Power Of Little And Often
Updated September 12, 2018

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The year is 2004. Google’s IPO Raises $1.67 Billion, Janet Jackson exposes her breast during the halftime super bowl show, and Lance Armstrong wins the sixth of his drug-fuelled Tour De France. When factory workers pack that next box, press the machine button or office workers click their mouse; unless you do something you love it can often feel like time is standing still. But when it comes to remembering these historical events from just twelve years ago you realise how quickly time marches on.
What Sting Can Teach You About Blogging
Updated August 22, 2018

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Whenever I’m struggling for writing inspiration, I’m reminded of Sting’s autobiography. In it, he describes the torturous route from living and sleeping rough in his transit van through to meeting his future band mates and their subsequent rise to fame. Throughout the journey, you are always reminded that inspiration can strike at any time and the most important tools in a songwriter’s armoury are the humble pen and paper to jot down the eureka moment when it occurs.
Build One Quality Site And Reap The Time And Cost Savings
Updated October 15, 2018
Do you think you might capture more traffic and market share by building more and more websites in the same niche? Here I outline why that strategy is such a terrible idea. 1. Redundant Technology Sites that were built only a few years ago and that are not responsive will all need to be updated so that they display correctly on modern devices. If you have a lot of sites, then you will have a lot of updating to do, and that can be expensive. Who knows what we may...
Use Emotion To Sell More Product
Updated August 22, 2018

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There is a fantastic scene in the series one finale of “Mad Men” where the Kodak guys turn up for a presentation by Don to show them how they can market their “wheel”. It’s certainly the finest 3 minutes of television in the first series, and if you haven’t seen “Mad Men” yet and have more than a passing interest in marketing or advertising, then you have a whole box set of treats awaiting you. The “wheel” was a new product that Kodak invented to display photos quickly and easily using 35mm slides...
Avoiding Internet Start Up Mistakes
Updated August 22, 2018

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I've been involved with my fair share of internet start-up failures, and it's no fun all round when the venture goes belly up. Back in the early 2000's, it was common to take venture capitalist money and spend it like water without looking at the bottom line. Here are my top tips for making sure you don't end up in the internet grave along with Oneview.net where I had a measly 12 months before picking up my P45 once again.
Why Content marketing is a good investment
Updated September 12, 2018

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You’ve commissioned a new eCommerce website, it's gone live, and you sit back, and now you sit back and wait for the mass of traffic to arrive at your door and the inevitable avalanche of orders that will come with it. It doesn’t happen that way. Getting your site launched is just the start of a long process of website promotion techniques that you need to put together to enjoy any success in internet marketing.
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