Get Inspired And Make Something Wonderful

Contrary to the drop shipping business philosophy (pile 'em high in someone else's warehouse and sell 'em cheap) Consumers are not always driven to purchase by price alone. Other factors like quality of the product, customer support and affinity with the brand can make the difference between repeat purchases or unconscious avoidance. After all, if you don't care how your product is presented to the customer then why should the customer care about the product? I've seen my fair share of grey bland packaging turning up at the Cooper household,...

Recently I've examined the dropshipping business model, built an example of a dropshipping website and discussed the pros and cons of dropshipping. My conclusion is that because you will always be working on thin margins a pure play dropshipping website has no long-term future. However, integrating dropshipping with an existing stock-based business is a great way to test new products and find new markets. When you stumble across an in-demand product via dropshipping, then you'll want to maximise your profits from the opportunity. You can either buy in bulk from a wholesaler...

The Liverpool FC manager Jurgen Klopp claims that he is not interested in what his rivals do. But I have a sneaking suspicion he pays slightly more attention to the subject than he lets on. Analysing the competition and finding weaknesses to exploit is a major part of sporting competition these days and all the top clubs have dedicated personnel on hand to do comprehensive tactical opposition analysis. My cousin is one of them, and that's how I know. His Facebook posting from the games he attends in the name of work...

Storebuilder, I recently purchased a Shopify subscription, and I'm paying the basic standard price of $29 per month. Three months down the line and I'm yet to make my first sale – what am I doing wrong? Thanks, Brian. Well, Brian, you don't give me a site to look at or any reference point, but it is an easy question to answer since you share your problem with many other eCommerce website owners. In fact, as of 1st August 2017, Shopify now powers over 500,000 businesses in 175 countries, so you can be sure you are...

Stanley Kubrick died in 1999 shortly after completing his final film “Eyes Wide Shut”. Most of the films he made were nominated for Oscars, “The Shining”, “2001: A Space Odyssey” and of course my favourite from where the headline for this post came from “Full Metal Jacket” just a few from amongst many excellent films. In over 50 years as a movie director, Kubrick continually broke new cinematic ground and was one of the most influential and innovative of filmmakers.

Being a successful entrepreneur isn’t always about coming up with a fantastic new idea or invention that everybody needs and sitting back to let the flood of money come in. Mostly it’s about taking an existing idea and improving an aspect of it that isn’t working properly. Perhaps the initial design can be improved. Many copycat products succeed this way because they build and improve on the original. If the service is poor then you can make a successful eCommerce website business out of it by offering the same product...

The year is 1977 and Abba are taking their massively successful World Tour on the road to Australia. On their way to dominating the airwaves and becoming arguably the most successful pop artists ever “Abba, the Movie” was released at the cinema in this year. Abba were at the height of their powers and five years away from the marriage meltdown that would spell the end of the band. However, between the years of 1975-1982, they would earn millions as a superstar pop group, and the royalties continue to flow to this day....